WeChat Pay Open Platform
发布时间:2026-09-19 | 浏览:1
Brand-New WeChat Pay Global V3 API
· A universal version for global institutions and merchants
· More advanced and more secure
Brand-New WeChat Pay Global Developers Center
· Added more guidelines for easier understanding and access
· Integrated common-used contents at the top of pages for quick finding
· Enriched guidelines for high-efficient access
WeChat Pay, Beyond Payment
WeChat Pay empowers merchants to connect with consumers before, during, and after sales through innovative marketing platforms in the WeChat ecosystem.
Leading Mobile Payment Platform
WeChat Pay is a daily payment tool used by Chinese consumers around the world with over 800 million monthly active users, providing a smart and efficient payment solution for both consumers and merchants.
Helping Businesses Grow
WeChat Pay offers comprehensive support to help merchants grow their business by improving customer experiences, utilizing marketing resources, and driving traffic to stores.
Payment Products
Users present their WeChat Pay payment code to the merchant. Merchants scan the code to take the payment.
QR Code Payment
Users open WeChat to scan the code, confirm the amount, and make the payment after passing the security checks.
Mini Program Payment
Users pay for goods or services in Mini Programs created inside WeChat.
Official Account Payment
Users can pay for goods and services inside the merchant's Official Account.
Users make purchases in merchant apps using WeChat Pay.
Users use WeChat's "Scan" feature to scan a payment code on a web page to make payment.
Marketing Products
Marketing Resources
Merchants can apply for merchant-exclusive exchange rate subsidies funded by WeChat Pay and marketing materials provided by WeChat Pay for free to attract users to shop in stores and use WeChat Pay.
Coupon Distribution
Distribute merchant coupons and vouchers in the four major traffic scenes to increase brand exposure.
Providing a variety of merchant business tools to support marketing and promotion efforts.
Marketing Resources
Merchants can apply for merchant-exclusive exchange rate subsidies funded by WeChat Pay and marketing materials provided by WeChat Pay for free to attract users to shop in stores and use WeChat Pay.
Coupon Distribution
Distribute merchant coupons and vouchers in the four major traffic scenes to increase brand exposure.
Providing a variety of merchant business tools to support marketing and promotion efforts.
Moments Ads is a platform for placing targeted advertising in the Moments section of the WeChat app. By using WeChat's powerful commercial analytics, merchants can promote their brands and increase consumer conversion rates by targeting people based on their interests and other traits.
A Mini Program is a program that is integrated into the WeChat app. With WeChat's powerful new development tools, it can be developed in a shorter time and at a lower cost than traditional applications. Most importantly, Mini Programs take advantage of WeChat’s existing massive user base. Users can easily access Mini Programs via WeChat and so enjoy a superior user experience.
Official Account
Official Accounts are mini-websites within WeChat that merchants can use to promote their services to followers. They can offer powerful follower management capabilities, helping merchants understand and reach fans and customers. Merchants can also boost business by offering promotions or distributing coupons through their Official Account.
Merchants can offer customers loyalty cards and coupons which are accessed and managed within the WeChat app. Loyalty cards allow members to accumulate points for purchases, while coupons can be customized and distributed to maximize sales and revenue.