Keeping your private information private Data plays an important role in making the products and services you use every day more helpful. Strict policies, protocols, and privacy-preserving technologies ensure your data is respected and protected. Privacy principles Privacy technologies Privacy innovations Building products that are private by design for everyone We never sell your personal information to anyone. We use data to make Google products helpful in moments that matter — like helping you find a nearby restaurant or a more fuel-efficient route home. We also use data to serve more relevant ads. While these ads make it possible for us to offer products free of cost for everyone, it’s important to clarify that we never sell your personal information to anyone, including for ad purposes. It’s simply off limits. We are transparent about what data we collect and why. We want you to know what data we collect, how we use it, and why. Transparency is important, so we make this information easy to find and understand. This way, you can make informed decisions about how you use Google products. We make it easy for you to control your personal information. This means you can easily choose the privacy settings that are right for you and can control the personal information you have shared with Google whenever you want — including reviewing your data, downloading and moving it to another service if you wish, or deleting it entirely. We reduce the data we use to further protect your privacy. We never use content you create and store in apps like Drive, Gmail, and Photos for advertising purposes, and we never use sensitive information like health, race, religion, or sexual orientation to tailor ads to you. We also made auto-delete controls the default when you sign up for a Google Account, so that we regularly delete your online activity data tied to your Google Account, like things you've searched for and watched. We protect you by building products that are secure by default. When you use our products, you trust us with your information, and it’s our job to do right by you. That’s why we use one of the most advanced security infrastructures in the world to protect your data. Our products are designed to be secure by default, and we constantly strengthen our security measures to detect and protect against evolving online threats, like bad actors trying to steal your personal information, before they ever get to you. We build advanced privacy technologies and share them with others. Keeping the internet open, private, and safe is at the core of everything we do. Your online safety shouldn’t stop with Google — it should extend to the whole internet. That’s why we continue to innovate privacy technologies and make them widely available. We share our learnings, experiences, and tools with partners, organizations, and competitors, because keeping the internet safe requires everyone to work together. Your privacy is protected by responsible data practices Limiting the use of personal information

We believe that products should keep your information for only as long as it’s useful and helpful to you — whether that’s being able to find your favorite destinations in Maps or getting recommendations for what to watch on YouTube. The first time you turn on Location History — which is off by default — your auto-delete option will be set to 18 months by default. Web & App Activity auto-delete will also default to 18 months for new accounts. This means your activity data will be automatically and continuously deleted after 18 months, rather than kept until you choose to delete it. You can always turn these settings off or change your auto-delete setting at any time. We never sell your personal information, and give you controls over who has access We are committed to protecting your data from third parties. That’s why it’s our strict policy to never sell your personal information to anyone. We don’t share information that personally identifies you with advertisers, such as your name or email, unless you ask us to. For example, if you see an ad for a nearby flower shop and select the Tap to Call button, we’ll connect your call and may share your phone number with the flower shop. If you’re using an Android device, we require third-party apps to ask for your permission to access certain types of data — like your photos, contacts, or location. Making it easy to view and delete your data How you use our products and services is a personal choice that’s up to you. To help you make informed decisions about what data to save, share, or delete, we make it easy to understand what data is being collected and why. For example, with Dashboard, you can see an overview of the Google products you use and the things you store, like your emails and photos. And with My Activity, it’s easy to see or delete data collected from your activity across Google services, including things you’ve searched, viewed, and watched. Empowering you to take your data with you Every user should have access to the content they’ve shared with us — anytime and for any reason. That’s why we created Download Your Data — so you can download your photos, emails, contacts, and bookmarks. It’s your choice to make a copy of your data, back it up, or even move it to another service. You are always in control of the data saved to your Google Account. Learn more here . Privacy is core to how we build our products Leading the way in responsible innovation Strengthening privacy protections through anonymization We use leading anonymization techniques, like differential privacy, to gain insights from data without compromising the anonymity of our users. This allows us to create services that are more helpful. For example, in Google Maps you can see how busy a place will be before you go there, based on millions of anonymized data points. Federated Learning Building helpful products with less data Federated learning is a data-minimization technology pioneered at Google that brings machine learning (ML) intelligence right to your device. This new approach combines anonymized information from different devices to train ML models. Federated learning helps preserve your privacy by keeping as much personal information on your device as possible. Open-Source Privacy Technologies Sharing our privacy protections and innovations We are committed to constantly improving the privacy protections we offer and sharing these advancements with others. That’s why we open-source our advanced anonymization and data minimization technologies, like differential privacy, federated learning, and Private Join and Compute. It’s our hope that these open-source tools help produce insights that benefit everyone while still protecting individual privacy. We are committed to complying with applicable data-protection laws